Product Description

For Bond Strengthening and Color Longevity: Replenish moisture and build resilience every day without weighing hair down. Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. “The joi of healthy hair” is our promise and our commitment.

Brand Story

Our innovations are designed to return hair to its strongest, shiniest, healthiest state with each and every use. “The joi of healthy hair” is our promise and our commitment.

From the manufacturer

The Next Generation of Bond Building

joico, defy damage, haircare, healthy hair

FOR BOND STRENGTHENING & COLOR LONGEVITY

DEFY DAMAGE PROTECTIVE CONDITIONER

Gentle enough to use every day, powerful enough to replenish moisture and build strength and resilience, this bond-building conditioner is your go-to dose of daily hydration. Just enough to keep hair beautifully nourished without being a heavyweight, it delivers soft, shiny, tangle-free strands; while protecting color from the big fade.

Directions: Apply to clean, damp hair. Leave on for 1-2 minutes, then rinse thoroughly.

See it. Feel it. Believe it.

HERE'S WHAT YOU WILL LOVE

- Strengthens & Rebuilds Bonds

- 80% Less Breakage*

- 2X Stronger Hair*

*Against combing breakage on damaged hair during heat styling using Defy Damage Protective Shampoo & Masque vs. non-conditioning shampoo

SEE THE DIFFERENCE. CHOOSE THE BEST JOICO COLLECTION FOR ALL YOUR HAIR CONCERNS.


Customer Reviews	6,428	749	5,177	1,151	4,893	2,529	2,349
Price	$26.00	$26.00	$24.50	$24.50	$24.50	$24.50	$26.00
HAIR TYPE	Processed, Color-Treated	Mature, Dry	Color-Treated	Blonde, Highlighted	Thick, Course, Curly	Thin, Fine, Wavy	Blonde, Highlighted
HAIR CONCERN	Damage, Split Ends, Breakage	Dryness, Dullness, Brittle	Fading, Damage, Breakage	Fading, Brassy, Dullness	Dry, Frizzy, Breakage	Dry, Dull, Lifeless	Damage, Brassy, Dullness
BENEFITS	Strength and Protection	Bounce, Shine, Manageability	Repair and Protect Color	Neutralize Yellow & Warm Tones	Moisturize, Soften, Shine	Hydration, Shine, Lightweight	Brighten, Nourish, Strengthen
KEY INGREDIENTS	Moringa Seed Oil, Arginine	Collagen, Buriti Fruit Oil	Keratin, African Manketti Oil	Green Tea Extract, Arginine	Sea Kelp, Jojoba Oil	Sea Kelp, Coconut Water	Monoi & Tamanu Oil, Arginine
FRAGRANCE	Apple, Tuberose, Sandalwood	Cucumber, Gardenia, Warm Musk	Pear, Apple, Cedarwood, Amber	Citrus, Orange Flower, Musk	Orange, Hyacinth, Vanilla	Lemon, Green Apple, Coconut	Nectarine, Jasmine, Vanilla

Is this is sulfate free?

Yes! We are free of SLS/SLES sulfates.
How long will it take to see results?

Bond protection begins immediately, and you’ll notice strikingly softer feel and increased shine with the very first use.
Is this good for curly hair?

Yes! Joico's Defy Damage Home Care System is great for all hair types, from straight to curly, fine to thick.
Will the products help my hair color last longer?

Yes! Defy Damage Home Care System maintains over 90% of your color vibrancy up to 10 shampoos.

Focus on sustainability

Compact by design from Climate pledge friendly. Certified by Amazon.

Small changes in product size & weight lead to lower carbon emissions.

We created Compact by Design to identify products that, while they may not always look very different, have a more efficient design. With the removal of excess air and water, products require less packaging and become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions.